ATM 2024: Dubai will keep filling its hotel rooms whatever the supply

ATM 2024: Dubai will keep filling its hotel rooms whatever the supply

As Dubai gears up to receive more supply of hotel rooms, there is enough demand to meet this and more. Image Credit: WAM

Dubai: Current demand for hotel rooms in Dubai is running far ahead of upcoming supply, according to a top tourism industry official.

This presents an opportunity for increased investment to develop additional attractions and hotel accommodations, said Issam Kazim, CEO of Dubai Corporation for Tourism and Commerce Marketing (DCTCM) on the opening day of Arabian Travel Market

Dubai is seeing immense growth in hotel occupancy numbers and Average Daily Rates (ADR) – a hospitality benchmark used to measure room rates. Plus, the city is having high occupancy for its holiday homes too.

“Which means that the demand for Dubai is again outstripping the supply,” Kazim added. “This means that for us, there is always an opportunity from an investment perspective to create more attractions and more hotel rooms.”

All of this incentivizes Dubai to increase its investments in the hospitality sector, said Kazim, without going into details. Dubai closed 2023 with record tourism numbers, attracting 17.15 million international visitors, a 19 per cent year-on-year increase, surpassing the previous 2019 record of 16.73 million.

“This means that for us,